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La Inteligencia Artificial Como Impulsor Del Crecimiento Y La Competitividad de Las Mipymes-The Role of Artificial Intelligence As A Driver of Growth and Competitiveness In Smes

This article aims to analyze the relationship between AI-driven automation and the competitiveness of MSMEs, focusing on its impact on cost reduction, operational efficiency, and access to financing. It seeks to provide a theoretical and empirical framework to understand how AI implementation can be a key strategy for business development in the current context.

Bianca López
Autonomous University of Baja California
Mexico

Blanca Bernal
Autonomous University of Baja California
Mexico

Sergio Vázquez
Autonomous University of Baja California
Mexico